The Local Business News
Guarantee Challenge

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Small Business Marketing

At Local Business News (LBN) we create newsworthy content on America’s local businesses and then use it for public relations and social networking.

Editorial

We believe that articles created by journalist have more success in the marketplace than articles created by public relations writers. Glenn Gilbert, the LBN Executive Editor is the former Executive Editor of the Oakland Press, Michigan’s third largest newspaper. The editorial department will determine the newsworthiness of each business’ event, editorial’s approval is the first step in the LBN program.

Public Relations

Media attention has such a positive effect on businesses that every opportunity to obtain coverage should be made. LBN is a website that features newsworthy articles of local businesses, the articles (including pictures and/or video) are pitched to the local media as a print/post/mobile-ready link in a press release. The article is then launched on social networks and shared through links back to the business.

The 100% Guarantee

The LBN staff will choose 10 businesses in each city (Metro Detroit, Chicago and Sacramento) with the best newsworthy happenings in April and May to participate in the LBN Public Relations Program. The participating businesses are not asked to pay the participation fee until after the campaign is completed and the business owner is 100% satisfied with the response.

Here are a few of our articles…

Seeing 2020: Business Cheerleader’s Advice For Success in New Year

Seeing 2020: Business Cheerleader’s Advice For Success in New Year

Every business needs a cheerleader, and Tisha Hammond has been one for small businesses for the last five years. Her Farmington Hills-based Ascent Small Business Promotion LLC, popularly known as From Launch to Ascent, offers consulting services, online training, inspirational talks, business retreats and more.
While Hammond calls her blog Pep Talk, she’s by no means just a pompom-brandishing cheerleader. She was a badge-and-gun-carrying police officer for 10 years. She spent 21 years working for the government, the last part of that service conducting equal employment opportunity investigations.

Troy Chamber Celebrates 60th Anniversary

Troy Chamber Celebrates 60th Anniversary

The kanun is a many-stringed Middle Eastern lap harp. Ara Topouzian is a master of the kanun and a popular Armenian folk music performer. He is also the mastermind behind the Troy Chamber of Commerce and many of its contributions to the success of Troy businesses.
Although music and commerce may seem opposites or, at least, unrelated, it was a more or less straight line from the kanun’s strings to the Chamber for Topouzian.

‘Tis the Season to Shop Local

‘Tis the Season to Shop Local

Local Business News Executive Editor Glenn Gilbert discussed LBN’s ’Tis the Season to Shop Local campaign with LBN Publisher Guy Williams.