Crane Optical

Crane Optical

Celebrating 75 years of excellence, Crane Optical proudly carries on the legacy of founder Dr. Leonard Crane, who established the business in Ferndale in 1949. Lee Laster spoke to us about how Crane offers a personalized, stress-free experience dedicated to helping patients find the perfect, properly fitting frames. Each pair is thoughtfully hand-selected, prioritizing quality manufacturing and durability to ensure long-lasting satisfaction.

Road Less Traveled Books

Road Less Traveled Books

After he retired, Chuck Alore decided to pursue his dreams of owning and operating a bookshop. He found the perfect space in Farmington, MI and around three years ago, opened Road Less Traveled Books. A “full-service” book store, the shop sells both new and used books, offers special order service for those hard to find books, sells gifts of all types, and has a large selection of children’s books. Just recently, the store has started hosting author events which they plan to continue into the new  year. 

Love & Other Books

Love & Other Books

Erin Cambron, co-owner of Love & Other Books, is dedicated to running a romance-genre focused bookstore while also nurturing a vibrant community of book lovers. Literary enthusiasts are invited to immerse themselves in the shop’s cozy, inviting atmosphere by joining one of its engaging book clubs. Beyond that, the shop hosts exciting author signings, providing readers with an opportunity to connect with writers personally, gain insight into their creative inspirations, and have their books signed.

Rust Belt Market

Rust Belt Market

Founded by Tiffany Best and her husband, Chris, The Rust Belt Market in Ferndale, MI, is a vibrant artisan marketplace. Inspired by local art fairs, it features a diverse array of local vendors offering high quality handmade goods, art, and vintage items. Since its opening, the market has become a hub for the creative community, providing a unique shopping experience with a focus on supporting small businesses. The Rust Belt Market also includes a bar, offering craft cocktails and a cozy atmosphere, and frequently hosts special events.

Munro Crafts

Munro Crafts

Barbara and Tristen proudly run Munro Crafts, a vibrant family-owned treasure trove that has been inspiring creativity since 1957. Committed to excellence, they offer an array of high-quality materials and expert customer service tailored for all craft enthusiasts. Their passion for the craft community shines through in their personalized service and educational offerings. 

Botany Birmingham

Botany Birmingham

Plant expert Jake Janowitz runs Botany Birmingham, a specialty plant shop that offers rare indoor houseplants and plantscaping services. They cater to plant enthusiasts with a variety of unique plants and expert guidance for plant care. You can spot Botany Birmingham in local farmers markets during the warmer months, but they also host a climate controlled showroom where customers can explore their curated plant collections. Botany Birmingham emphasizes creating lush, green spaces both at home and in commercial settings.