Sheri Hunter, marketing and PR specialist for the Birmingham Shopping District, stopped by to announce the results of the first annual burger contest in Birmingham. Out of 18 participating restaurants, Adachi won with its “Don’t Judge a Book By Its Cover” burger, created by Executive Chef Lloyd Roberts and Executive Sous Chef Eppie Marie. Sheri gave us the rundown on future Birmingham events, including Santa visits, horse-drawn carriage rides, the winter markt and tree lighting, and more.

Blake George, owner of Adachi in Birmingham, stopped by to tell us about this Japanese-inspired restaurant, located inside the Peabody mansion. In addition to sushi, Adachi offers popular items like the kobe slider and crispy chicken, plus “Don’t Judge a Book by Its Cover,” a burger inspired by the Birmingham burger contest running this month. It features a crispy, Katsu-style wagyu beef patty, topped with bacon jam, frisée, provolone, caramelized onions and jalapeños, all served on a sesame brioche bun. 

Mike Shaw, executive chef of Social Birmingham stopped by to tell us about his “upscale comfort food” restaurant, complete with the only rooftop bar in downtown Birmingham. As a participant in the BirminghamBurger competition, the eatery is offering a French dip, with shaved ribeye on an all-beef patty, is already selling 30 to 40 per day. Stop by for happy hour, lunch, dinner or brunch on Saturdays and Sundays.